Episode 77

full
Published on:

28th Feb 2025

"Helping students succeed, remain engaged and reach for their dreams” with Carly McNamara

Today's episode we are joined by Carly McNamara of My Academic Family. It’s a social enterprise specializing in giving support to disadvantaged and first generation university students in order to get them to graduation. They do this by engaging them with their studies, showing them how to navigate the university environment and supporting their needs. Inspired by her own experience as a first generation university student and working within academia; she has a unique insight into what her targeted students need. She launched during COVID-19 in April 2020, with just £1000, and now supports nearly 100 students and holds workshops in several different colleges and Unis. In this episode, she speaks about her vision for the future, the challenges she faced with sales and revenue, the importance of having a network to rely on and learning how to implement a digital marketing and brand strategy. Today's episode is an absolute joy you don't want to miss.

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About the Podcast

Scale Her Up: Female business stories and expert tips for business growth and success
The Female Entrepreneur Show. Sharing business expertise, start-up experiences and business growth strategies to overcome challenges
If you are a female business owner, self-employed freelancer, or girl boss who wants to build a successful business i.e. work less hours, make more money, and get better results from your staff, then this is the podcast for you. Hosted by Dr Brenda Hector MBA from ActionCOACH UK, this podcast provides relatable and accessible business advice and inspiration from successful businesswomen who have been there and done it before you.

This podcast is where you can
• hear female business stories
• share business success
• learn how to overcome business challenges
• get advice for businesswomen aspiring to success
• find out what needs to change
• discover how we can bring about that business revolution

Only 1 in 3 UK entrepreneurs are female.
UK men are 5 times more likely than women to build a business of over £1million turnover

If UK women matched UK men in starting and scaling businesses, it would add £250 billion to the UK economy (Alison Rose, The Rose Review of Female Entrepreneurship 2018)

As a woman in business, a business coach, and a business growth expert, Brenda’s mission is to help business owners grow their companies, achieve their goals and live the lifestyle of their dreams. She's the help you need to grow your business.

About your host

Profile picture for Brenda Hector

Brenda Hector

Entrepreneur, business coach, podcast host, writer

I work with proactive ambitious business owners in Scotland to increase their profits, improve the performance of their teams and enable them to work fewer hours. I'm passionate about improving gender balance in entrepreneurship as host of Scale Her Up The female entrepreneur show podcast.

"Because being in business should give you more life"